Suggested Reading – Biographies

Josh Cote - suggested reading - biographies

When it comes to self-development most business owners turn to how-to-guides, often forgetting the benefits biographies can offer. Reading a biography of someone who has achieved the same goals you wish to pursue is a great way to get inspired, and help you determine which steps you need to be taking. If they achieved their dreams, then so can you.

Featuring over 40 interviews, Steve Jobs not only evaluates the huge success of the tech giant but explores the key factors that shaped the way he approached business and influenced the people around him.

Sam Walton Made in America tells the story of the man behind America’s biggest retailer, WalMart, focusing on despite his “rags to riches” story he never lost sight of what consumers wanted, and attributes this to his revolutionary success.

He might have been the world’s toughest boss, but Jack Welch reveals all in Jack: Straight from the Gut when it comes to demanding only the best from others and from himself. He expresses how it was these actions that propelled him to global success.

Steve Jobs, Walter Isaacson

Toms Start Something that Matters, Blake Mycoskie

Sam Walton Made in America, Sam Walton with John Huey

Jack Straight from the Gut, Jack Welch with John Byrne

Richard Branson, Losing my Virginity,

Onward: How Starbucks Fought for its life without losing its Soul, Howard Shultz Joanne Gordon

How to Win at the Sport of Business,  Mark Cuban